2008–2009 Public Service Campaign
Neighbors Network
Estimated Campaign Value: $20,299
In the fall of 2008, Ad 2 West Michigan took on Senior Citizens Service Co-Op (SCOOP) as their public service client. The main focus of the campaign was a re-branding of the client to Neighbors Network.
About the client:
- Neighbors Network is a 501©(3) nonprofit organization that provides its members of senior homeowners a referral network of affordable home maintenance services in Kent County, Michigan.
- Neighbors Network provides services to its members without regard for their current income situation.
- Other area organizations provide similar services, but only to the financially destitute.
- Neighbors Network completed 657 home maintenance projects last year (2007).
- This calculates to roughly 2 projects per day.
We compile all of our work into a campaign book and submit it in the Ad 2 National Public Service Competition. Click Here to view.